Once you have your private label vitamin line designed and manufactured, it’s time to hit the streets and let people know about all the great benefits. If you are new to owning a business, this can be a bit of a challenge. However, with a little creativity and a smart strategy, you can start selling your private label vitamins right now. Here are five ideas that you can implement right now to get started:
1. Partner with local experts
Local health experts like personal trainers and yoga instructions, chiropractors, and acupuncturists all understand the importance of nutrition. Creating a partnership with these people through profit sharing or with commissions can help you make more sales while they can support their client’s health. It’s a win-win.
2. Host a seminar
You can host a seminar either locally or online. In the seminar you can can an informative presentation about your private label vitamins and answer any questions that your audience has about your products. Make sure to record the seminar to post online, so people who can’t attend can also learn about your products.
3. Create a podcast
Podcasts are a great way to talk about the issues that impact our health. Every week you can explore a new topic, feature the benefits of specific ingredients, and even chat with experts and call in customers.
4. Offer coupons or free trials
People are often weary of nutritional supplements. They aren’t sure they work or if they are right for them. Offering first-time customers a chance to “try before they buy” can create an incentive to check out your products. You can make these offers on social media, your website, and as fliers.
5. Create a referral program
Nothing can compete with the power of word of mouth advertising. One of the best ways to harness this power is through referrals. Offer your customers discounts, free samples, or even branded merchandise for referrals. You can offer referrals through online shares or direct recommendations. Either way, your happy customers will love to share your brand if they have an incentive.
When you are ready to start marketing your brand, consider trying out these effective actionable strategies. These will help engage potential customers, strengthen your brand, and get you more sales. Your best marketing tool though is really a quality product. With Vitakem’s turnkey service, you will have custom-made, high-quality products manufactured at an extremely affordable price. With great products, that show real results, marketing your nutritional supplements will be easy!